Under the Influence

Terry O'Reilly is the voice and producer of one of the best MBA style podcasts on radio and the internet today. His podcast "Under the Influence" is a dynamic marketing piece that every week touches on aspect of what it is like to market to today's cyber consumer.  Listen to it on iTunes or on the CBC web site weekly.
Few podcasts delve deeply and crisply into the realm of customer service, marketing and the impact of  how we do things on what our business results will be. Using historic and contemporary examples, O' Reilly is really portraying an advanced course of customer care and influence.
His fun approach always impresses Dan makes me look for a way to change what I do to improve my business.
More than that, I love to download it and play it on my iPad on the way to and from work each day. What a positive way to start the day!
That is the way I see it anyway!
Go to Terry's CBC Blog